UX analytics for No Kids Stickers
task
identify motives and barriers to purchase, product and interface requirements
client
NKS is the largest community dedicated to stickers.
link
We analysed the pages with the highest bounce rate; We analysed the site's link map and webwizards according to three criteria:
More than 500 respondents took part in the survey and we selected 255 relevant questionnaires for further analysis.
14 questions
+500 respondents
+250 relevant questionnaires
Users of the online shop and members of the target audience who buy similar products elsewhere were invited to participate in the test.
We would like to thank the Oktta team not only for the work done, but also for the professionalism shown in its execution. Special mention should be made of the comfort of interaction, which was as friendly as possible without allowing details to slip through the cracks, which, when working with analytics and data, is an extremely important criterion.
It was valuable to us that the Oktta team was as focused on the result as ours. In the final phase of the project, when everything was about to be completed, we jointly found a small omission that we had not noticed during the briefing, and the Oktta team took extra time to work on it. In the end, we got even more than we expected.
On behalf of the project team and myself, I would like to pay my respects and recommend Oktta as a reliable partner for non-trivial tasks.
Egor Grushin, founder, No Kids Stickers
